Product Design

Driven by a passion for innovation, I thrive at the intersection of design and technology.

This passion led me to explore digital product design within blockchain technologies at Camp #BUIDL, culminating in a project pitch at ETHDenver's #BUIDLathon.

At USC, I actively pursued a User Experience Design course, honing my skills in framing real-world problems into prototyped solutions based on data analysis and user research that demonstrates my ability to translate user needs into impactful design solutions.

ETHDenver:

In 2023, I participated in the hackathon for the ETHDenver conference which celebrates the convergence of blockchain, culture, and education. Located in the heart of Denver, Colorado, ETHDenver is the premiere destination for #BUIDLing the decentralized future.

My team Claimabl3 pitched a decentralized app that would enable mural artists to monetize their artwork through donations from geolocated NFTs. Our team consisted of a mural artist, backend engineer, frontend engineer, and me. I created the user flow, branding, app UI, and presented on stage.

Graduate Studies:

Learning outcomes:

  • Fundamentals of user-centric design and the Design Thinking methodology

  • Techniques for early product ideation that are rooted in testing assumptions with target users

  • Importance of user research and techniques for effectively identifying, recruiting, and engaging with target users

  • Principles of information architecture design and usability testing

PlantPants UI

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Graphic Design